We are HoloRing s.r.o., located at Školská 689/20, Nové Město, Prague 1
Company ID: 21085161
Tax ID: CZ21085161

We operate an e-shop on the website www.holoring.eu.

For providing our services, selling goods, and operating our website, or e-shop, we process certain personal data. Our company, upon receiving your personal data, becomes its "Controller".

The protection of our customers' personal data is a priority for us. Therefore, we have prepared these Personal Data Processing Principles to inform you, our customers, about how our company acquires, stores, and further processes your personal data in connection with the sale of our products and related services.

The processing of personal data is primarily governed by the Regulation of the European Parliament and of the Council (EU) 2016/679 of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation) (“GDPR”).

Personal Data Processing

Processing of Personal Data When Using the Contact Form

If you inquire about our products and services, we will work with your contact details that you provide to us, mainly through the inquiry form. These include:

Identification data,
such as name and surname, username for the user account;

Contact details,
such as home address (or delivery address), telephone number, email address;

Other data,
such as information obtained through cookies, IP address (network identifier) including browser type, device and operating system, time and number of accesses to the web interface, and other similar information.

Why?
We contact you through them for further arrangements regarding goods and services

On what legal basis?
This is processing based on Article 6(1)(b) of the GDPR – negotiation of a contract, or taking steps prior to entering into a contract at your request.

How long will we process personal data?
If we do not establish further cooperation, we will store your data for the shortest possible period necessary to fulfill legal obligations, or to protect our legal claims.

Personal Data Processing in Case of Purchase

If you make a purchase with us, we will work with the data you fill out. These are mainly billing details: name, surname, address, and contact details, such as home address (or delivery address), telephone number, email address.

Why?
We need to process personal data to fulfill our contract – to deliver our goods to you. Through contact details, we will also communicate with you regarding the status of your order, as well as any claims or inquiries you may have.

We will also process personal data to fulfill our obligations arising from the law (mainly for accounting and tax purposes, or for handling claims).

On what legal basis do we process personal data?
This is processing based on Article 6(1)(b) of the GDPR – fulfillment of the contract and Article 6(1)(c) of the GDPR – fulfillment of our legal obligation.

How long will we process personal data?
For the duration necessary to fulfill the contract and legal obligations, or to protect our legal claims.

Newsletters (Commercial Communications)

If you are a purchasing customer and have not prohibited us from doing so at the time of purchase, we will use your email address to send our newsletters.

On what legal basis?
This is allowed by § 7 paragraph 3 of Act No. 480/2004 Coll., a Czech law concerning certain information society services, if you have not prohibited it during the purchase. Additionally, we adhere to the principles and standards set by the GDPR and local laws in countries where we operate, respecting the rights and preferences of our customers globally.

How long will we process personal data?
Personal data entered while ordering goods or during registration will be used only for the duration necessary to fulfill the contract and legal obligations, or to protect our legal claims.

If you give us explicit consent to process personal data, or if we use your email address to send commercial communications and/or monitor and improve our services and goods in accordance with the previous article, the data will be used for the duration of the operation of the web interface on which we offer goods similar to those you ordered from us, or for the duration stated in the consent.

You can unsubscribe from the newsletter at any time via email or contact us at: info@holoring.eu

Who Will Have Access to the Data?

Your data will remain with us. However, there are some companies or individuals who will have access to the data because they assist us with the operation of our e-shop. These include:

1. The e-shop platform operator Shopify (Attn: Data Protection Officer c/o Intertrust Ireland, 2nd Floor 1-2 Victoria Buildings, Haddington Road Dublin 4, D04 XN32 Ireland)
2. Banks and companies involved in electronic payments
3. Shipping companies
4. Some of your personal data may also be accessed by suppliers of our IT systems and related services, who are in the position of personal data processors, or providers of cloud solutions.

We process personal data only within the territory of the European Union.

Use of Cookies

Cookies are text files containing a small amount of information that are downloaded to your device when you visit our websites. Cookies are then sent back to the originating website or another website that recognizes them on each subsequent visit.

Cookies perform various tasks, such as enabling efficient navigation between web pages, remembering your preferences, and generally improving the user experience. They can also ensure that the advertisements displayed online are better tailored to your person and your interests.

On our websites, we use the following cookies:

• Necessary cookies: These are needed to operate the website, allowing, for example, access to secure parts of the site and other basic functionalities of the site. This category of cookies cannot be disabled.
• Analytical/statistical cookies: These allow us to recognize and determine the number of visitors and track how our visitors use the website. They help us improve how the website works, for example, by allowing users to easily find what they are looking for. These files are run only with your prior consent.
• Advertising cookies: These are used to track preferences and allow displaying advertisements and other content that best match your interest and online behavior. These files are run only with your prior consent.

Please note that third parties (including, for example, providers of external services) may also use cookies and/or access data collected by cookies on the websites.

Used necessary cookies:

| Name of Cookie | Purpose | Duration |

| _secure_session_id | Maintaining user 'session' during shopping, payment, and delivery information |24 hours |

| _shopify_m | Maintaining user privacy settings. |1year|

| _shopify_tm | Maintaining user privacy settings |30 minutes |

| _shopify_tw | Maintaining user privacy settings |2 weeks |

| _storefront_u | Supports updating data in the customer account |1minute|

| _tracking_consent | Maintaining privacy rulesí |1year|

| c | Storing information necessary to complete the purchase |1year|

| cart | Used in connection with the shopping cart |2 weeks |

|cart_currency |Set after completing the purchase to ensure the new cart will have the same currency as the last purchase |2 weeks|

| cart_sig |'Hash' of the cart content. Used to ensure the integrity of the cart content and optimize some cart operations |2 weeks |

| cart_ts | Used in connection with completing the purchase |2 weeks |

| cart_ver | Used in connection with the shopping cart |2 weeks |

| checkout | Used in connection with completing the purchase |4 weeks |

| checkout_token | Used in connection with completing the purchase |1year|

| dynamic_checkout_shown_on_cart | Used in connection with completing the purchase |30 minutes |

| hide_shopify_pay_for_checkout | Used in connection with completing the purchase | session |

| keep_alive | Used in connection with customer localization |2 weeks |

| master_device_id | Used in connection with merchant login |2 weeks |

| previous_step | Used in connection with completing the purchase |1year|

| remember_me | Used in connection with completing the purchase |1year|

| secure_customer_sig | Used to identify the user after logging into the e-shop so they do not have to log in again |20 years |

| shopify_pay | Used in connection with completing the purchase |1year|

| shopify_pay_redirect | Used in connection with completing the purchase |1hour, 3 weeks, or1year|

| tracked_start_checkout | Used in connection with completing the purchase |1year|

| checkout_one_experiment | Used in connection with completing the purchase | session |

| checkout_session_lookup | Used in connection with completing the purchase |3 weeks |

| checkout_session_token_<<id>>| Used in connection with completing the purchase |3 weeks |

| identity_state | Used in connection with customer authentication |24 hours |

| identity_state_<<id>>| Used in connection with customer authentication |24 hours |

| identity_customer_account_number | Used in connection with customer authentication |12 weeks |

Performance, Analytical, and Marketing Cookies:

| Name of Cookie | Purpose | Duration |

| _landing_page | Tracking cookie for entry pages |2 weeks |

| _orig_referrer | Tracking cookie for entry pages |2 weeks |

| _s | Shopify analytical cookie |30 minutes |

| _shopify_d | Shopify analytical cookie | session |

| _shopify_s | Shopify analytical cookie |30 minutes |

| _shopify_sa_p | Shopify analytics related to marketing and recommendations |30 minutes |

| _shopify_sa_t | Shopify analytics related to marketing and recommendations |30 minutes |

| _shopify_y | Shopify analytical cookie |1year|

| _y | Shopify analytical cookie |1year|

| _shopify_ga | Shopify analytical cookie | session |

| customer_auth_provider | Shopify analytical cookie | session |

| customer_auth_session_created_at | Shopify analytical cookie | session |

Additional information about cookies and their current list can be found through individual internet browsers, most commonly in the Developer Tools section.

Consent can be expressed via a checkbox contained in the so-called cookie bar. You can also subsequently refuse cookies in the settings of your internet browser or set the use of only some of them.

More information on managing cookies in individual browsers can be found at the following links:

• Internet Explorer - https://support.microsoft.com/cs-cz/help/17442/windows-internet-explorer-delete-manage-cookies 
• Google Chrome - https://support.google.com/chrome/answer/95647?co=GENIE.Platform%3DDesktop&hl=cs 
• Firefox - https://support.mozilla.org/cs/kb/povoleni-zakazani-cookies 
• Safari - https://support.apple.com/cs-cz/guide/safari/sfri11471/mac 
• Opera - https://help.opera.com/cs/latest/security-and-privacy/ 
• Microsoft Edge - https://docs.microsoft.com/cs-cz/sccm/compliance/deploy-use/browser-profiles 

Google Analytics

We use the Google Analytics service, developed and operated by Google Inc., located at Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”), to analyze our websites through cookie files.

The analysis using Google Analytics works by transferring the information about the use of the website created through collected cookie files to a Google server in the USA, where it is then subjected to analysis. Due to the anonymization of IP addresses set on the websites, Google shortens the IP address before transmitting data to the server in the USA, in one of the member states of the EU or the European Economic Area. Only in exceptional cases is the full IP address transferred to a Google server in the USA and then shortened (anonymized).

Google will not associate the transferred data, including the shortened IP address, with any other data. Google's privacy statement can be viewed here.

Visitors to the website can prevent the collection of cookie files and their analysis through Google Analytics by installing a browser plugin available here. This plugin only works in the respective browser on the respective computer and must not be deactivated or deleted after installation to maintain the deactivation of the Google Analytics service.

As part of the Google Analytics service, we use related advertising functions provided by Google, such as Google Display Network Impression Reporting, advanced reporting of anonymous demographic data (e.g., age, gender, interests).

Your Rights Regarding the Processing of Personal Data

The GDPR regulation, among other things, gives you the right to contact us and request information about what personal data we process, request access to this data and have it updated or corrected, possibly request a restriction of processing, you can request a copy of the processed personal data, demand the deletion of personal data in certain situations, and in certain cases, you have the right to their portability. An objection can be raised against processing based on a legitimate interest.

If you believe that we are not handling your data correctly, you have the right to file a complaint with the Office for Personal Data Protection, or address your claims to the court.

If you have any questions about personal data, contact us at the email address info@holoring.eu.

These conditions are effective from 19.1.2024.